Sweden's largest amusement park, Liseberg, set out to transform its digital presence, including the creation of a fresh website, intranet, and strategic campaigns.
In close collaboration with Liseberg's internal teams, we undertook a comprehensive transformation. I designed captivating user-centric experiences for Liseberg Live shows, culinary delights, e-commerce journeys, compelling campaigns, and an efficient intranet for employees. Guided by user behavior insights, we constructed a seamless digital ecosystem that not only met Liseberg's multifaceted requirements but also delivered an immersive, visitor-centric journey, strengthening the park's bond with its audience.
Some quick stats about the project
Increase in revenue
Increase in users
Increase in mobile